Everyone has some creativity in them. Your accountant may find some ‘creative’ deductions, or the appliance-fixer may find a ‘creative’ way to keep your fridge running without you having to buy a new one. So with all this creativity, how do you stand out in a creative field? Could be by blending in?
Abby has learned the importance of flexibility, finding inspiration in the unexpected and the many advantages of learning from the chameleon. While perfecting a voice and/or style has its value, she believes the biggest value comes in the form of developing a design/marketing philosophy.
ABOUT ABBY MOFFITT
Over the past 15 years Abby has created for local nonprofits to rockstars, literally … Including some of the biggest (and most diverse) brands, artists & entertainment platforms in the world.
Her work appeared in retail locations such as Target & Cracker Barrel; with entertainment properties including Ace Comic Con and Pitch Perfect as well as Major League Baseball clubs and at music festivals including Stagecoach.
Abby has designed merchandise for Oprah, worked with Champagne brands, and created for a variety of artists, from Shawn Mendes and the Flatbush Zombies to Paul McCartney and Jimmy Buffett.
She graduated from UNC and definitely bleed Carolina blue. She believes in black Sharpies, symmetry and early morning creativity/ productivity. And if she’s not on her computer you’ll probably find her on a beach, a boat or dancing barefoot to her favorite bands.