Bevi Bene August Happy Hour

Please join the Charleston American Marketing Association for Happy Hour and networking, Thursday, August 24th, 5-7pm!

Bevi Bene August Happy Hour

Join us for a fun-filled evening of good drinks, great company, and a relaxed atmosphere at the Bevi Bene August Happy Hour! This in-person event will take place on Thursday, August 24, 2023 starting at 5:00 PM. We are excited to welcome you to our event sponsor, Bevi Bene at 1859 Summerville Avenue #Ste 100, Charleston, SC 29405.

Come and unwind after a long day, enjoy refreshing beverages, and socialize and network with fellow marketers.

Free for members and $10 for non members. Become a member and come to the next for free!

We look forward to seeing you there!

Artificial Intelligence and The Future of Marketing

Come grab a cup of Joe with Jessica Munday, TRIO’s CEO and founder as we unravel the fascinating intersection of artificial intelligence!

We’ll dive deep into discussions about the transformative potential of AI in the marketing landscape. We’ll discuss ways AI is revolutionizing the creative process, enhancing data analysis, personalizing customer interactions and reshaping advertising strategies. This talk promises to shed light on the exciting advancements in AI-powered marketing, while also discussing the ethical considerations and challenges brought about by AI integration.

Jessica is a seasoned serial entrepreneur with over two decades of experience in founding and operating businesses. Fueled by her unwavering commitment to hard work, enjoy life and make a difference, she has dedicated her professional journey to assisting service-based companies and nonprofits in expanding their brand visibility, optimizing business strategies and growing bottom lines.

Presently, Jessica is leading TRIO, a full-service marketing agency, and growing Cloud Nine Nonprofit Advisors, a boutique consulting firm based in South Florida. Her extensive experience has placed her at the forefront of technological advancements in marketing, where she has seen firsthand the transformative power of the internet and social media on the industry.

Now, Jessica is engaging in global conversations with leaders in the artificial intelligence space, continually integrating cutting-edge strategies to stay ahead in this ever-evolving field. Jessica’s focus remains on leveraging technology to drive marketing innovation that creates meaningful impact.

LinkedIn Engagement: 5 Strategies To Grow Your Audience

Join the Charleston AMA on Friday, June 16th to learn about LinkedIn Engagement and strategy!

Thomas Heath is one of the East Coast’s most respected personal branding experts and LinkedIn trainers. He regularly presents at the American Marketing Association, the Harbor Entrepreneur Center, and regional chambers. Thomas is also a guest lecturer on branding and messaging at the College of Charleston, The Citadel, and Charleston Southern University. In addition, he is a proud, long-time volunteer community advisor with One Million Cups every Wednesday at 9 am. You can follow him on LinkedIn at #askthomasheath.

Charleston AMA Luncheon: Dream Boats

Join us for a signature luncheon hosted at The Post House on Tuesday, April 18th!

Charles Layton and Ben Towill will speak about their 3,000 mile journey across the Atlantic. To date, the Dreamboats team has raised more than $100,000 for The Green Heart Project, which is expected to be used to build modern teaching gardens in local public schools. Learn how to dream BIG and working hard to achive results.

Join us for lunch at the Post House Inn in Mount Plesant for a curated menu, networking and Q&A.

$35/person including lunch, programming and iced tea, coffee and soda. Seating and tickets are limited.

Charleston AMA Happy Hour

Join us for a FREE networking happy hour at PURE Theatre!

We hope to see you on Thursday, March 30th at PURE Theatre in downtown Charleston for our FREE networking happy hour! The event will go from 6 p.m. to 7:30 p.m. Food and beverage provided by PURE Theatre.

BONUS! Those who attend have the opportunity to see PURE Theatre’s Septima show at a discounted rate! The show will immediately follow the event.

The ‘Arts’ of Your Marketing Message with Lacy Miller

In this marketing mastermind, Lacy walks you through how you can turn your weakness into your greatest strengths!

Lacy Miller — Marketing Director of Charleston Jazz and famously known from the Gracie and Lacie Show — is no stranger when it comes to promoting the arts! Lacy will draw upon her own arts background, that literally began on her driveway, as she offers fresh and creative ideas on how to enhance your marketing strategy to reach your target audience.

  • How to leverage weaknesses and transform them into your greatest strengths.
  • Why building relationships is more important than selling
  • How to brag about your brand with class
  • How to be memorable; how to stand out; and how to make a scene!

About Lacy

Lacy Miller is a highly-caffeinated marketing and entertainment professional specializing in the promotion of live concert events and performing artists. She currently manages marketing and communications for Charleston Jazz, a local nonprofit dedicating to preserving Charleston’s rich history in jazz. In addition, she directs the marketing for Gracie & Lacy and the Legends Band, a touring act she formed with her sister 25 years ago that continues today.

A St. Louis native, her love for promoting the arts began when she and her sister started directing their own musicals with the neighbor children at 8 and 10 years old…on their driveway. “Broadway on the Driveway” became an annual tradition and was soon attracting hundreds of audience members…as well as a visit from the local police! The theatre company moved off the driveway and became a staple in the St. Louis arts community for 18 seasons, reaching tens of thousands through productions, educational programs and the nationally touring Gracie & Lacy act.

Lacy’s love of music and the way it brings people hope is what drives her marketing strategies. Growing up in church choir, she noticed that there were singers with every bit as much talent as major stars – the only difference was that they were not marketed. Her desire is to ensure that good music is heard and that people are uplifted and inspired.

Holiday Happy Hour

Cheers to the season, network with marketing pros, complimentary apps, signature cocktails — all benefiting Courageous Kidz nonprofit!

This holiday season, Charleston AMA is happy to spotlight a small nonprofit doing BIG things, Courageous Kidz. Courageous Kidz is on a mission to give children with cancer and their families the magic of hope by providing year-round uplifting experiences. 🎄

From special hospital visits to beach days, bowling, family outings, and custom experiences, the goal is to restore normalcy during the unprecedented stressful times of dealing with childhood cancer. Over 95% of the donations go straight to the cause. 🌟🦁

  • Complementary hors d’oeuvres
  • Signature cocktail where proceeds benefit Courageous Kidz
  • Suggested donation: $15 (all donations are donated to Courageous Kidz!)
  • Visit https://www.courageouskidz.org to learn more about donation requests or to make a donation online!

    Follow @charlestonama and visit www.charlestonama.org for chapter news and events.

    Master Pinterest Marketing

    You need Pinterest in your marketing strategy right now. Learn why and how to master the channel and get pinning right away!

    Pinterest is actually a search engine. Think about that for a minute. Does that make you rethink how to leverage it for your business, product, service or brand? It should.

    In addition to Pinterest being used to guide inspiration, house beautiful images and give you ideas for just about any outfit, recipe or DIY, it is an incredibly POWERFUL tool for driving significant website visits, selling your brand basically on its own AND allowing you to literally set it and forget it.

    Sound like something you need? Again, it should.

    Join Charleston AMA and Taylor Ion as she dives into all the good deets about Pinterest marketing including:

    1. What is Pinterest today and how to use the channel.

    2. Understand the algorithm to your advantage

    3. How to create pins and get the most out of them

    PLUS get FREE tried and tested examples and templates after the event so you can start pinning right away!

    ABOUT TAYLOR

    Hailing from the Windy City, Taylor grew up in a creative household with big city dreams. Starting out at a nonprofit, the Chicago Loop Alliance opened my eyes to ways I could combine by love for the arts while giving back. After graduating from Columbia College Chicago she launched into the world of advertising working with incredibly talented B2B professionals. After accomplishing a global rebrand of a Fortune 500 company with an Olympic sponsorship, she was hooked in the world of marketing. Moving to Charleston in 2018 with her husband allowed them to launch Braised & Glazed, a pop-up concept that has grown to be more than just a passion project. Continuing to work in the marketing and nonprofit industries in the Lowcountry, she serves as Marketing and Events Director for the restaurant, leads Charleston AMA as Marketing Director and has been blessed to work with the teams at Trio Solutions and rūmbo currently serving as Art Director.

    What The Arts Taught Me About Marketing – Coffee Talk

    Want to learn how to turn your weakness into one of your greatest strengths? Lacy mastered this through her experience working in the arts.

    Lacy Miller of Charleston Jazz and the Gracie & Lacy Show is no stranger when it comes to promoting the arts! Lacy will draw upon her own arts background, that literally began on her driveway, as she offers fresh and creative ideas for reaching your audience. She will share how to leverage weaknesses and transform them into your greatest strengths. She will speak on topics such as why building relationships is more important than selling; how to brag about your brand with class; how to be memorable; how to stand out; and how to make a scene!

    About Lacy

    Lacy Miller is a highly-caffeinated marketing and entertainment professional specializing in the promotion of live concert events and performing artists. She currently manages marketing and communications for Charleston Jazz, a local nonprofit dedicating to preserving Charleston’s rich history in jazz. In addition, she directs the marketing for Gracie & Lacy and the Legends Band, a touring act she formed with her sister 25 years ago that continues today.

    A St. Louis native, her love for promoting the arts began when she and her sister started directing their own musicals with the neighbor children at 8 and 10 years old…on their driveway. “Broadway on the Driveway” became an annual tradition and was soon attracting hundreds of audience members…as well as a visit from the local police! The theatre company moved off the driveway and became a staple in the St. Louis arts community for 18 seasons, reaching tens of thousands through productions, educational programs and the nationally touring Gracie & Lacy act.

    Lacy’s love of music and the way it brings people hope is what drives her marketing strategies. Growing up in church choir, she noticed that there were singers with every bit as much talent as major stars – the only difference was that they were not marketed. Her desire is to ensure that good music is heard and that people are uplifted and inspired.